London fashion week: Spring/Summer 2019
Anissa Aida has been named by Forbes as their “ favourite this season because she makes ready-to-wear that would suit everyone”, and you could see why with her classic clean lines and easy on the eye mediterranean palette. The wearable yet creative designs reflect both modernity and tradition.
Aida blends Tunisian and Japanese influences in a way which showcases a sophisticated and sartorial silhouette. It feels clean, easy and minimalistic. You could step out in these looks feeling quietly confident.
The collection titled “outer-mer” featured a blue tonal colour palette with white highlights. The fluid silhouettes were combined with casual patchwork designs. We saw linens, hand-woven silks textures and asymmetrical lines which brought in the Japanese influence.
My thoughts, the collection is an “easy buy”. It had an artisan vibe, you would feel cool, sophisticated and effortless in these designs.